Steps to Develop Powerful Social Marketing Strategy for your Online Business


In today’s social marketing world and the digital economy, practical business knowledge is more than powerful. Social marketing is increasing day by day in the past few years. Online businesses and e-commerce stores facing a challenge to increase traffic to their site. Online stores and businesses are increasing explosively in the e-commerce world and these huge amounts of online business sites are making it tougher for other e-commerce sites to attract the relevant visitors needed to stay in business. With this post, I am going to provide you some effective social media marketing strategy for a business that will enhance your business and increase visitors to your site and ranking on Google.


  1. Post Daily Content for Continued Growth

One of the easiest ways to grow your visitors on social media is to post relevant and effective content constantly. Make sure your post is very helpful, unique, and keyword rich so that viewers may find your post easily. You should post your content once a day on Facebook and 4-5 times on twitter. This is the best social media marketing strategy for business.


  1. Use Images When Posting to Any Social Media Site

Including images with the post is the most effective way of gathering traffic and anyone’s attention. Photos have the maximum chances of getting 50% likes more than of the normal posts. When you want to post an announcement or to promote your products or services then include the link of the page and attach an image to the post.


  1. Increase Exposure of Your Communities with Social Buttons

If you provide more access to your visitors to your social networks with social buttons on your post, the more you will gain likes on that. The best way to increase your impressions on your social networks is by including social buttons within your site and within your marketing communications.


Some of the places you should embed social buttons:

  • Header of your site and blog
  • Footer of your site and blog
  • In your newsletter
  • In your e-mail signature
  • Within blog posts


  1. Run a Launchrock Campaign

Launchrock is a free social media marketing service that collects all the email addresses of people who really want to access the launch of a new app, service or anything. Launchrock integrates social media within the subscription process, which is a very powerful strategy to turn a regular promotion into a viral marketing to drive traffic and sales.


  1. Create Micro But Powerful Content

We all pissed off with the long contents and overloaded information because we don’t have so much time to stuck on a content. To attract your customers or visitors, your content should short, relevant, impactful, and useful for visitors. Your content is your power; if your content is rich and powerful then you can gain traffic easily.


  1. Run Twitter Q&A

A great social media marketing plan for the business is required to achieve higher ranking and to generate sales. A great tactic for business is to grow your Twitter community is by hosting a Twitter Q&A in a week. Pick a day of the week, and then post questions related to your product, industry, business or anything.

Note: Pick a hashtag with your twitter Q&A this will help the branding.


  1. Run a Pinterest Account

Pinterest is used for a wide range of marketing activities. It is one of the largest social networks in the world. You can run a treasure hunt in Pinterest for business promotions. Pinterest provides the best social media marketing service to promote your brand.


  1. Everything with Different Titles in Your Blog Posts

The title of a blog post holds a lot more impact and gets as much attention as the content of your post. Here are some tips for creating your title effective:

  • Use common language
  • Use interrogative title
  • Keep it short
  • Use negative (Do’s and Don’ts)
  • If your post is including points then make sure you enable in title how many points you are giving.


  1. Make it Easy for Your Customers to Share and Pin Your Products

Include easy sharing and like button in your posts in your every social network like Facebook, Twitter, Pinterest, and Google+ and make sure that they are not hidden away in your store’s theme.


  1. Invest in an Infographic

From the last few years, infographics have become so popular. One of the best ways is investing in a professionally designed infographic to create a huge spike in traffic to your site and you can get so many high value back links.



There are lot more social media marketing strategies for growing your business on the internet. I have mentioned some of them best strategies above to enhance your business online and get more traffic and generate your business sales. Follow these points and apply soon.

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